Conscious Commerce
01 / 03 — About your brand
Free · 2 minutes · no fluff

Your subscription is either compounding or bleeding. This tells you which.

Every subscription brand falls into one of four classes. Your class decides how much you pay to acquire a customer, how long they stay, and whether growth makes you money or just makes you busy. Two minutes. Real answer.

Add your first name, brand name and pick a goal to continue.
Your numbers

Five numbers run your entire subscription business. Let's see yours.

Rough figures work fine. The diagnosis runs on the shape of your economics — not the exact decimals. Drag each slider to where your business actually sits right now.

£45
What a customer pays per order — before any discount
£50
What you spend to get one new subscriber through the door — total ad spend ÷ new subscribers
40 / 100
This is the most important number in your business. Of every 100 people who subscribe, how many are still paying 3 months later? If you're not sure, take your monthly churn rate and calculate: 100 − (churn% × 3)
350 subs
How many active paying subscribers do you have right now
70%
What's left after product cost, packaging and shipping — not including marketing. Most supplement brands sit between 60–75%
Set each lever to your real numbers — the diagnosis computes live as you drag.
Your diagnosis is ready

Your retention class is computed.

What you're about to see isn't a score or a grade. It's a mirror — your actual unit economics, the exact cost of your current leak, and the single lever that moves your business forward. Enter your email to unlock it. The RULE OF ONE™ Founder Playbook comes with it, free.

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One email. Your diagnosis plus the RULE OF ONE™ Founder Playbook. No spam, unsubscribe any time.

Conscious Commerce Co. — consciouscommerceco.com RULE OF ONE™
You've seen what your numbers are. The Planner shows what they could be.
Every lever live · your numbers pre-loaded · £99 one-time

The diagnosis showed you the problem.
This is where you fix it.

Every lever that was locked in the diagnosis is now live. Drag your AOV, your ad costs, your retention — watch your exit maths, your Meta budget and your subscriber target move in real time. Your numbers are already loaded. This is not a calculator. This is your business model, finally under your control.

£99 one-time  ·  no subscription  ·  permanent access
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The RULE OF ONE™ Founder Playbook is included. v2 save-and-track is included when it ships.

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The cockpit is live. Check your inbox — your permanent access link is on its way.